Category: National


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With the Delhi Slut Walk (renamed ‘Besharmi Morcha’) dominating contemporary feminist discussion in India,
women nationwide have begun to re-examine the issue of sexual harassment.
No woman in Bangalore is a stranger to what is now euphemistically called “eve teasing”. Ask college-student Margaret if she has been harassed on the streets, and she replies without a second thought, “Which girl hasn’t?” This
is how commonplace the phenomenon is.
Over the past three-and-a-half years, 829 instances of sexual harassment have been reported in Bangalore, which
seems relatively small. However, Donna Fernandes from the women’s rights forum, Vimochana, insisted that “the data
does not reflect the reality.” She argued that short of rape, most cases of sexual harassment are either ignored or
approached on the “premise of disbelief.”
She explained this by saying that it is the woman who is most often held responsible for the man’s actions. This
consequently discourages victims of sexual harassment from coming forward to file complaints. For example, when a
woman goes to the police with such an issue, she is the one questioned about the company she keeps or the clothes she
wears.

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BANGALORE:  Ducati India, In association with matrix agencies,  inaugurates it’s first dealership showroom in Bangalore at Lavelle road. The first unveiling of Ducati’s most awaited model, Diavel, has definitely revved up the Indian bike market.With 12 bikes in showcase,  Ducati offers all the latest models and merchandise sold globally.

Ducati is considered as one of the most coveted bike company all over the word and is know for its  racing inspired style,unique features and technology.The Monster and Superbike series being most popular in the Indian market.The Diavel carbon is the second version of the ground- breaking Diavel with a carbon fibre bodywork. Most of the models showcased are available for test drive.

“It is not just a bike,” said Mirko Bordiga, CEO of Ducati Asia Pacific, ” It provides an image for the rider. We want to offer people riding experience that riders have all over the world. An experience that cannot be rivaled.”

However there were obstacles.”Everything is possible in India but nothing is easy. The main obstacle was the pricing. But we are offering down payment rates to as low as 20%,” said Mirko . But nonetheless Ducati seems to have had a good start by selling 15 bikes already before inauguration.

Ducati offers after sales care and also mobile service banks all over Karnataka. “We are hoping to expand to 6 more showrooms in India. We want to make it a very significant bike in India.” says Ashish Chordia, CEO of Ducati India ” We also hope to provide bikes on immediate basis to our customers. Indian market may not be as big as the European market but it is definitely catching up.”

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BANGALORE:    Freedom and passion. These seem to be the new criterion for students choosing a career.  Mass media seemed to be the new wave that students are riding on. With gaining popularity and interest in the field, numerous colleges in Bangalore have started offering these courses at under graduation level. The field seems to have created more an opportunities for the growth of students interest in creativity and making a career bout what they are most passionate about. Gone are the days when engineer was the answer for a profession.  But are this course offer the true feel and essence of journalism? Is it fit for all types of students? Journalism as such covers a huge variety of topics and different colleges have a wide variety of subjects to offer.  The approach to the subject may also vary institutionally.

Ambika  Sollapur, B.A in Journalism and Communicative English, Vijaya College Bangalore: The course is very interesting and also unique. We learn a lot and everything we learn, we take it home with us. It is applicable to everyone. For the 1st year we studies subjects like French, English literature, Functional grammar etc. At first it all seemed very confusing because there was too much theory.  Seemed like I had made the wrong choice but that is how it is everywhere. 1ST year is just foundation. The practical studies begin only by the 2ndyear and 3 year has maximum amount of leg work. It gives us an idea of what we want to do, how to do about it. Mostly we were told to internships before the subject were taught for easy understanding of the subjects. I feel that helps us a lot without grades. Also a very common mentality is that journalism is easy. It is easy to get through but very difficult to get top grades. Electronic media seems to be most favored by students. It is good that journalism keeps branching out with every passing year.  It also makes a lot of sense to do a course that is practical than the usual mugged up theory.

 

Pratima V, B.A in Journalism and Communicative English, Vijaya College Bangalore:  I won’t say journalism is completely free. We just have very few limitation but we also have to be careful while using this power. This is probably the main reason why students are opting for media oriented course. There is freedom to express one self. After taking up the course my language kills, presentation skills, writing skills etc everything improved.  One the interest in there then everything we do or see have a new perception to it.  Curiosity is what makes us wise. So taking up a media course will definitely make you more knowledgeable.   As for internships, the practical experience we get is very true to what might be coming in the future. We learn more from internships actually. But I do feel that prior research is necessary. Also one must do their homework like reading books and keeping a tab of current affair. Not all media jobs are desk jobs like an accountant and we are not stenographers too. While getting placed for jobs the companies mostly see your presentation skills so what you know should be at the tip of your tongue then only will it be easy to ace it. Technical skills have to be put into continuous practice.

 

Rahul Dayama, B.A in Journalism and Communicative English, Vijaya College Bangalore:  I love this course because it offers vocational and industry training also. What is to be learned for a job is put in to practice from day one. Unlike other courses where there is a lot of study required and the working skills come in only while going for a job. They really prepare us for our career. It is a great feeling to make a job out of what we love the most and also jobs are available as per a person’s choice. There is room for personal growth. Yes at first you would wonder why there is so much theory but that is jut basics. Foundation is necessary. There is a lot that can be covered in journalism that is why it most favored now.

 

Priyadarshini Routray,  B.A with Psychology, English literature and Journalism, Mount Carmel College, Bangalore:    Apart from the growing interest in media It is basically the reporting interest the students have. Being known as a television personality, photographer, writer all this seems to be lead by journalism and it doesn’t seem very difficult. The 3 years are the training for all this. Some choices are hard to make so internships help in doing so. If nothing you’ll know what you dislike or not good at by the end of 3 years. There is also rise in popularity in blogging. Most photographic and written portfolios are published in the form of blog and I must say that most photographic blogs are fantastic and addictive. This it makes them popular on a small scale. Mount Carmel College has a wide variety of subjects to choose from. They mostly cover everything we need but the problem here is that there is way to much theoretical matter even till 3rd year. There are very few practical assignments like making a short documentary. It is only in post graduation courses that there is hand on experience on practical and technical training.  The journalism departments are good but I feel every year there should be some additional research work. There should be something new to learn year after year. Interest is also very crucial. The interest sometimes comes from doing internships too. Serious companies usually are the ones to lure students in working in that particular field.  Other things like vocabulary, general knowledge etc are extra efforts we need to put in ourselves.

Neelima Sadanand , B.A in Communication studies, Mount Carmel College, Bangalore:  we do communication , psychology and English literature.  It may not be most students’ cup of tea. What we learn here if used in the right way is most beneficial or else subjects like literature may be the ones students struggle with dues to lack of interest.  I don’t really believe in doing internships without knowing what the field is because It becomes confusing to me in terms of what I learnt. Plus most companies do not have the time to sit and train interns from scratch. It is not their job. Other fields of interest can be pursued through add on subject like radio, photography etc. But one must be willing to work because this course is basically training you for jobs so there is a lot of leg work and deadlines and absolutely no theory and that is how it should be I feel . We  are usually ready for jobs straight away unlike most courses where post graduation is required to train the students for jobs. We are equally ready at graduation level. May seem like a lot of work but all this will definitely help in the long run.

Kruthika Kamath , B.A in Communication studies, Mount Carmel College, Bangalore:   Usually people get scared by the sound of English literature but it is actually consists of mainly creative writing. Everyone, irrespective of what field interests them must start from writing because that is the 1st step to anything even broadcast. I never knew I would take an interest in subjects like corporate communication.  I also enjoyed doing radio but again it all seems fun but there is a lot of hard work that goes into it. For radio you have to be creative, quick and impromptu. Improvising is the key.  Technical writing, writing manuals teaches you a lot by itself. While interning in an ad agency I realized the whole essence of it. Playing with peoples mind and promoting products seems easy but making it popular is difficult. People remember ads.  Again the teachers and the company you are interning with should be guiding.. We learn true form of journalism from them. There is always room for mistake.  What is great about this course is that everyone is good at a thing or two and we don’t even know about. So most media courses encourage and enhance such talents. That is why people prefer it.

 

FDI’s Waltz

Target in Bangalore, Spars in Mangalore, Wal-Mart in Bhopal and there is still more to come. It’s hard now at this stage to get rid of any news regarding the foreign direct investment (FDI) in retail as every news paper ,be it ,economical or commercial, is bombarded with these pieces for a year now. But how does one make sense of the situation and is it really inevitable?   Its hard to pick a side especially if you come from the creamier side of the social strata and now that India has turned into materialistic heaven, Indians want even more. Purchasing power is no longer an obstacle.

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After observing how crowded Spars Hypermarket is on a regular basis , is this really healthy for all of our society? No longer will one need to have a Sabzi wala to sell you vegetables at your doorstep. So how is he to procure his daily wages?

Reports have said that several tones of food grain have been rotting in sheds or have not been reported for rodent infestation. People are now hoping that FDI in retail will prevent such situations and make better use of our food resources. But again it won’t be any different from privatization. Where a foreign company ties up with an India  businessman or company to supposedly ‘help’ boost the Indian market. The rich become richer and the poor become poorer. Not all growth equals development and with such a huge population it is hard to make sure that development actually trickles to the nooks and crannies of the society.

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The most important advantage of having Wal-Mart and other stores coming to India is that inflation will be under control. There won’t be an undue fluctuation in cost of crops or food grains.  However this also can be a negative aspect of the FDI in retails. Already after living on and below the poverty line, families with minimal wages have to spend on food grains and with the on going privatization of water all most all their income with be gone  towards availing just food leaving no window for other necessities.

The government of India has not yet defined ‘multi-branding’ but in simple terms it means selling several brand under one roof. The government has limited to a maximum of 49 percent foreign equity participation. Furthermore, it nullifies any middleman dealing that may pocket these families innocence.

FDI in retail is perceived to create more jobs and employment opportunities to people without any threats to kirana shop and small entrepreneurships. However this entirely may not false. Ration shops are the main source of survival for the BPL (Below poverty Line) families and simple labour jobs may create job opportunities for the large chunk of unemployed force in India.

Farmers and small producers will benefit in the long run from better prices for their products and produce, while consumers receive higher quality products at lower prices, along with better service. It will be mandatory for retailers to source at least 30 percent of the value of manufactured goods, barring food products, from small and medium-sized, local enterprises.

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It is not that FDI in retail is going to displace all of our society and it definitely won’t cause damage beyond repair. But since India is the most sought after market , it will be good to have some international diversity in the market just to see what everyone else around the globe consume. Food franchises are welcomed with whole heartedly, why not in retail? Whether one is for or against FDI in retails, to me it seems inevitable.